Hello! I'm Lisa...
I am a resourceful and seasoned visual design professional with an established reputation for creating distinctive and successful design campaigns. I bring a rich history of building and redesigning brands from concept to completion.

As a designer, I use my skills to solve business challenges that meet the target audience’s needs. I'm currently continuing my education in UX/UI to deepen my product experience and user-centered design approach. I have been involved in all aspects of product design: from ideation, wireframing, prototypes, diagrams, user testing to final visual designs.

I have experience designing across multiple marketing channels, including email and social, performance marketing, responsive websites, user interface design (UI), and corporate branding. I have managed and created projects from the creative process to the final successful consumer brand. I work well cross-functionally collaborating with designers, developers, copywriters, marketers, and more to deliver elegant, user-centered solutions. Design, to me, is about solving real problems. It is a journey from problem to solution. I am focused on UX process, approach, and results.

Building on my creative background, I would love to put my UX/UI skills into a product I believe in.

Client List:
Adidas, American Giant, AT&T, Campbell's Soup, Capital One, Coca-Cola, Comcast, Discovery Communications, Disney, Estee Lauder, Fitbit, Fossil, FOX, Harvard Pilgrim Health Care, HBO, IBM, Jansport, Johnson and Johnson, Perricone MD, LG Electronics, PG & E, NBC, Seagate, UFC, and Unilever
.

Skills:
Agile, A/B testing, Art Directing, Art Direction, Advertising, B2B, B2C, Web Design, Visual Design, Graphic Design, Interaction Design, Digital Art, Branding, Branding and Identity, Ecommerce, Product Design, Prototyping, Prototypes, Responsive Web Design, SaaS, Social Media, Marketing, Mobile, Typography, Icons, Logos, UI Design, UX / UI, User interviews, Usability testing, User research, User Survey, Competitive Analysis, UX research, Personas, Customer Journey Mapping, User Flows, ​​Sketches, Wireframes, High-fidelity screens.
Software:
Adobe Creative Cloud (Acrobat, Photoshop, Illustrator, InDesign, Dreamweaver, Adobe XD), Basecamp, Figma, Rally, Jira, Zendesk, myBalsamiq, CSS, HTML, Sketch, Miro, Overflow, Slack, Zoom.
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